About us / Why organic?

There are many advantages to buying and wearing organic cotton, not least that it feels great to wear and lasts longer!

Every year 24% of the insecticides and 11% of the pesticides used globally are utilised during the growing on non-organic cotton.

Three million people a year are affected by pesticide poisoning, 20,000 of these people will die as a result.

Over 8,000 synthetic chemicals are regularly used in the production of non-organic cotton garments.

So, not only will you be better off wearing organic cotton, so will the thousands of people who grow, spin, weave ,dye and sew your garments.